segunda-feira, fevereiro 06, 2006

superbowl ads

Enjoy american capitalism!

I know this doesn't say much to you guys. From what I understand, Super Bowl isn't really big outside the US: Canada and maybe elsewhere. But it's really the major sports event of the year here. This year (yesterday, actually) the Pittsburgh Steelers played against, and won, the Seattle Seahawks. A very lousy game.

I don't really care, but the superbowl ads are an interesting feature on national tv (halftime in general, I guess, remember the 2004 halftime show and Janet Jackson's "wardrobe malfunction"?). This year the Rolling Stones played, no worries there*.

* although there was a 5 sec delay just in case. ("The line 'You make a dead man come', from the hit Start Me Up, was edited to cut the last word") (see here)
Anyway, these ads are big in the US. American companies take these ads very seriously: Bud light vs budweiser; coke vs pepsi; Ford vs Toyota; etc. Google has uploaded the whole ad sequence – aired this past Sunday. It takes about 20 minutes to watch them all. You can find them here.

I thought these were the funniest:

Degree (deo) "Stunt City"
Bud light's "On the roof" and the "Secret Fridge";
Fedex "Stick"

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